CAN KERALA EARN MORE FROM TOURISM?
We call our home state Kerala 'God's Own Country'. During 2022 the revenue from tourism to the state is USD 552.69 million (Rs 4,500 crores) Projected earnings from Tourism in top countries of the world are: (In billion USD) USA - 190.4 China - 154.1 Germany - 66.23 Japan - 40.28 UK - 39.14 (Published by Statista Research Department on March 15, 2023) From the above list it could be found that how paltry is the earnings from Tourism in Kerala in comparison with the above countries. Our concerned departments and tourism specialists may have enough explanations to substantiate our poor performance. However, before straightening our backborn we must ask ourselves about what we have done to enhance the revenue from tourism. When we individually take the tourist destinations like beaches, forest with wild animals, boating through lakes, large greenary filled land, series of green and black hills etc, there may be many better beaches, forests etc in different countr...