ELECTION CAMPAIGN IN KERALA
There are different reasons for a voter to cast his vote for any particular political party. Let us see here the prime such reasons.
- Traditional faith. Affiliation of parents in a party may lead to the offsprings to the same party.
- Attachment of the person. If a person is attached with any party, such one is most likely to vote for that party.
- Casual reasons. If a renowned leader invite a person to join their party, a common person may be individually tempted.
- Compulsion. This compulsion may be due to many reasons.
- Expectations. This is the one political leaders try to create in the voters.
- Personal relation. It can be blood relation, family relations or any other personal relation.
- Cast/Religious consideration. Very few may consider this.
- Hatred against the ruling party. This is the one heavily works and make high impact.
There are more such reasons for a voter to pick a candidate. However, writing on falls, pasting posters all over, hoisting flags here and there, colourful decoration on all junctions do not fetch a single vote. Those things only keep the public places dirty for many years.
K V George
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