ELECTION CAMPAIGN IN KERALA




There are different reasons for a voter to cast his vote for any particular political party. Let us see here the prime such reasons. 

- Traditional faith. Affiliation of parents in a party may lead to the offsprings to the same party.

- Attachment of the person. If a person is attached with any party, such one is most likely to vote for that party.

- Casual reasons. If a renowned leader invite a person to join their party, a common person may be individually tempted.

- Compulsion. This compulsion may be due to many reasons.

- Expectations. This is the one political leaders try to create in the voters.

- Personal relation. It can be blood relation, family relations or any other personal relation.

- Cast/Religious consideration. Very few may consider this.

- Hatred against the ruling party. This is the one heavily works and make high impact.

There are more such reasons for a voter to pick a candidate. However, writing on falls, pasting posters all over, hoisting flags here and there, colourful decoration on all junctions do not fetch a single vote. Those things only keep the public places dirty for many years.

K V George 

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